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"Pricey coffee good to the last dropping
"
Would you pay $175 for a pound of coffee beans which had passed
through the backside of a furry mammal in Indonesia?
Apparently, some coffee lovers wanting to
treat themselves to something special are lapping it up.
Kopi Luwak beans from Indonesia are rare
and expensive, thanks to a unique taste and aroma enhanced by the
digestive system of palm civets, nocturnal tree-climbing creatures
about the size of a large house cat.
"People like coffee. And when they
want to treat themselves, they order the Kopi Luwak," said
Isaac Jones, director of sales for Tastes of The World, an online
supplier of gourmet coffee, tea and cocoa.
Despite being carnivorous, civets eat ripe
coffee cherries for treats. The coffee beans, which are found
inside of the cherries, remain intact after passing through the
animal.
Civet droppings are found on the forest
floor near coffee plantations. Once carefully cleaned and roasted,
the beans are sold to specialty buyers.
Jones said sales for Kopi Luwak rose
three-fold just before the Christmas holiday compared with the
first half of the year. The company started selling the rare
coffee in February 2005.
He expects to sell around 200 pounds of the
coffee this year, with orders coming from North America and
Europe. So far, most of the orders have been from California.
Indonesia produces only about 500
kilograms, or roughly 1,100 pounds, of the coffee each year,
making it extremely expensive and difficult to find.
"It's the most expensive coffee that
we know about in the world," said Jones.
By comparison Jamaica's Blue Mountain
coffee, considered to be an expensive type, sells for $35 to $40
per pound, while a pound of Colombia's Supremo arabicas can be
bought for about $14
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